Australian Government departmental rebranding |

This theoretical rebranding of the Australian Government’s Your Home, combines the organisation’s purpose and values through a considered, architectural visual language. Angular forms reference technical drawings, while subtle shifts in perspective create layered meaning—suggesting both structure and knowledge without overcomplicating the mark. Softened edges temper this precision, positioning The Green Home Guide as approachable, optimistic and transparent rather than rigid or authoritative.

This balance allows the rebranded identity to sit comfortably alongside industry and government organisations, while still feeling accessible to homeowners. Overall, the design communicates clarity, credibility and inclusivity, appealing everyone seeking practical guidance.

Year: 2021